Excel Your Career with
Hospitality ManagementCourses Code | Courses Name | Credit Hours | Course Description |
---|---|---|---|
HOM-292 | Introduction to Hospitality Marketing | 6 Credits | View Details |
HOM-367 | Special Topics in Hospitality Management | 6 Credits | View Details |
HOM-436 | Introduction to Hospitality Industry | 6 Credits | View Details |
HOM-440 | Introduction to Hospitality Accounting | 6 Credits | View Details |
HOM-509 | Introduction to Hospitality Management | 6 Credits | View Details |
Introduction to Hospitality Marketing
Topics Covered in This Course:
- In Section 1 of this course you will cover these topics:
- Introduction: marketing for hospitality and tourism.
- Service characteristics of hospitality and tourism marketing.
- The role of marketing in strategic planning.
- In Section 2 of this course you will cover these topics:
- The marketing environment.
- Marketing information systems and marketing research.
- Consumer markets and consumer buying behavior.
- In Section 3 of this exam you will be evaluated on below listed topics:
- Organizational buyer behavior and group markets.
- Market segmentation, targeting, and positioning.
- Designing and managing products.
- In Section 4 of this course you will cover these topics
- Internal marketing.
- Building customer loyalty through quality.
- Pricing products: pricing considerations, approaches and strategy.
- In Section 5 of this course you will cover these topics:
- Distribution channels.
- Promoting products: communication and promotion policy and advertising.
- Promoting products: public relations and sales promotion.
- Professional sales.*
- Electronic marketing: internet marketing, database marketing and direct marketing.*
- Destination marketing.
- Next years marketing plan.
Special Topics in Hospitality Management
Topics Covered in This Course:
- In Section 1 of this course you will cover these topics:
- Introduction to the meetings, expositions, events and conventions industry
- Meeting, exhibition, event, and convention organizers and sponsors
- In Section 2 of this course you will cover these topics:
- Destination marketing organizations -dmos-
- Meeting and convention venues
- In Section 3 of this exam you will be evaluated on below listed topics:
- Exhibitions
- Service contractors
- In Section 4 of this course you will cover these topics
- Destination management companies
- Special events management
- In Section 5 of this course you will cover these topics:
- Planning meec gatherings
- Producing meec gatherings
- Food and beverage
- Legal issues in the meec industry
- Technology and the meeting professional
Introduction to Hospitality Industry
Topics Covered in This Course:
- In Section 1 of this course you will cover these topics:
- Welcome to the hospitality industry
- Chapter2 careers in hospitality
- Tourism
- In Section 2 of this course you will cover these topics:
- The hotel business
- Rooms division operations
- Food and beverage operations.
- In Section 3 of this exam you will be evaluated on below listed topics:
- The restaurant business
- Restaurant operations
- Managed services
- In Section 4 of this course you will cover these topics
- Beverages
- Recreation, theme parks and clubs
- Gaming entertainment
- In Section 5 of this course you will cover these topics:
- Meetings, conventions / exhibitions and event management
- Leadership and management
- Hospitality marketing
- Human resources management
- Accounting, finance and cost control
- Hospitality information technology
Introduction to Hospitality Accounting
Topics Covered in This Course:
- In Section 1 of this course you will cover these topics:
- Accounting and the business environment
- Recording business transactions
- The adjusting process
- In Section 2 of this course you will cover these topics:
- Completing the accounting cycle
- Accounting for a retail business
- Internal control and cash
- In Section 3 of this exam you will be evaluated on below listed topics:
- Receivables
- Inventory
- Long-term assets: plant assets and intangibles
- In Section 4 of this course you will cover these topics
- Current liabilities and payroll
- Corporations and stockholders' equity
- Long-term liabilities
- The statement of cash flows
- In Section 5 of this course you will cover these topics:
- Financial statement analysis.
- Introduction to management accounting
- Job order costing
- Process costing
- Cost-volume-profit analysis
- The master budget and responsibility accounting
- Flexible budgets and standard costs
- Special business decisions and capital budgeting
Introduction to Hospitality Management
Topics Covered in This Course:
In Section 2 of this course you will cover these topics:
In Section 3 of this exam you will be evaluated on below listed topics:
In Section 4 of this course you will cover these topics
In Section 5 of this course you will cover these topics:
- In Section 1 of this course you will cover these topics:
- Welcome to the hospitality industry
- Careers in hospitality
- Tourism
- The hotel business
- Rooms division
- Food and beverage operations
- The restaurant business
- Restaurant operations
- Managed services
- Beverages
- Recreation, theme parks, and clubs
- Gaming entertainment
- Meetings, conventions/exhibitions, and event management
- Leadership and management
- Planning
- Organizing
- Communicating and decision-making
- Human resources and motivation
- Control
Contemporary Issues in Tourism and Hospitality
Topics Covered in This Course:
- In Section 1 of this course you will cover these topics:
- Travel and tourism and hospitality: services for those away from home
- The secret of quality service
- Managers must manage
- Overview: hotels, hotels, hotels!
- Full-service hotels
- Limited-service hotels
- Extended-stay hotels
- In Section 2 of this course you will cover these topics:
- Convention hotels and conference centers
- Resorts, timeshares and condo-hotels
- Overview: profit-making - commercial- foodservices
- Food and beverage operations in hotels
- Upscale restaurants
- Casual-service - midscale- restaurants
- Family-service restaurants
- In Section 3 of this exam you will be evaluated on below listed topics:
- Quick-service restaurants
- Off-site catering
- Contract management company foodservices
- Foodservices in educational organizations
- Food and nutrition services in healthcare facilities
- The business of business and industry foodservices
- Vending and office coffee services
- In Section 4 of this course you will cover these topics
- Private club management
- Cruise lines: a close look at resorts on water
- Casino entertainment management
- Sports and recreational foodservices: part of the leisure service market
- Management of amusement and theme parks
- Overview of the entertainment industry
- Professional meeting management
- In Section 5 of this course you will cover these topics:
- Exhibition -trade show- management
- Special events management
- Planning your hospitality career
- The job search: your first professional position
- Your first professional position: celebrate success
- Entrepreneur or intrapreneur?
- Domestic or global hospitality and ndash;or both?